Legal · DPDP Act 2023

Cookie Policy

Last updated: 18 May 2026 · Jurisdiction: India
In plain English
We use only the cookies we need to run the platform. Analytics and personalization cookies are off by default and require your consent. You can change preferences in the banner that appears on first visit or any time from your account settings.

01Strictly necessary cookies

These cookies are required to operate the platform: authentication session, CSRF protection, language preference, security flags. They cannot be disabled.

02Preference cookies

Stores your language, theme and notification preferences so you don't see the consent banner again. Lifetime: 12 months.

03Analytics cookies (off by default)

We use either self-hosted Plausible Analytics or PostHog for anonymous, aggregated usage analytics — page load timings, navigation flow, conversion funnels. We do not sell analytics data. No third-party advertising cookies are loaded.

04Marketing cookies (off by default)

None set today. If we introduce them in future, your existing consent state will default to "off" and you will be re-prompted.

05AI personalization

Used to remember your AI conversation context, your saved prompts and your recommendation history. Off by default; turning this off disables personalised matching and AI recommendations on your account.

06Your controls

You can change preferences any time from your Account Privacy & cookies, or by clearing the aw_dpdp_consent_v1 key from your browser's local storage — the consent banner will re-appear on next visit.

Questions or concerns? Contact our Grievance Officer at grievance@aestheticworld.in with a 15-day response SLA.